North Cobb MP Lisa Campbell wants to be a powerful advocate for women |

Lisa Campbell’s victory in a home district in North Cobb State signaled change on more than one front. The 54-year-old marketer said she is the first woman to represent Georgia House District 35 and one of her top priorities will be restoring and protecting women’s reproductive rights.

Cobb Democratic Chairwoman Jacquelyn Bettadapur said Democrats are “thrilled” Campbell will fill the seat, which will soon be vacated by Rep. Ed Setzler, R-Acworth, for helping draft the controversial 2019 law that banned most abortions after 6 weeks of pregnancy.

A Fulton County judge overturned the law on Nov. 15, ruling that it was unconstitutional at the time of its passage, although the Georgia Supreme Court reinstated the law on Wednesday.

Setzler is leaving the seat after winning the race to replace retired Senator Lindsey Tippins, R-West Cobb.

Campbell also ran in the 2020 Democratic primary but lost in a runoff to Kyle Rinaudo, who then lost to Setzler in the general election.

The Georgia legislature’s redistribution in 2020 turned the once more competitive swing district blue, allowing Campbell to enter the 2022 race.

She defeated Rinaudo in the May primary rematch, earning 60% of the vote before defeating Republican Robert Trim in the general election by 11,156 votes or 56% to Trim’s 8,769 votes or 44%.

Campbell said the issue of women’s reproductive rights is “closely related” to another issue she will prioritize at the General Assembly: access to health care.

Her goals on that front include driving down the cost of health insurance and “boosting” the Affordable Care Act platform for underwriting insurance, which Campbell says Campbell now uses because she works as an independent consultant.

“It’s extremely expensive, and sometimes my health insurance was more expensive than my mortgage payment,” she said. “That is not right.”

Campbell noted that health care is the issue voters raised most often while campaigning. In addition to creating fairer and more accessible health plans, Campbell said she wants to continue the work of US Senator Raphael Warnock. D-Georgia has done to combat price-gouging by drug companies and give Georgians more bargaining power to buy life-saving drugs.

“A perfect candidate straight out of the textbook”

Campbell received support from Cobb Commission Chair Lisa Cupid and former US Attorney General Eric Holder, as well as numerous organizations such as the Georgia WIN List, which works to help democratic women vote in the state.

The group’s founder and executive director, Melita Easters, told the MDJ that Campbell has been one of her favorite candidates since running in 2020, adding that Campbell’s first campaign demonstrated her skill at dealing with voters.

“She’s a textbook perfect candidate because she’s articulate, has great people skills and is passionate about the issues that are close to our hearts,” Easters said. “She has the potential to be a real leader once she lands in the General Assembly.”

Fundraising numbers seem to back Easter’s praise for Campbell’s candidacy: she outperformed Trim almost four to one and grossed about $145,000 during the campaign, versus her opponent’s $47,000. Campbell put up $13,700 of her own money during the race.

Campbell hired consulting firm Southern Majority for her campaign, which relied on a combination of direct mail, email marketing, digital and social media, and fundraising and promotional events.

Bettadapur said Campbell had run “an excellent campaign” and was a paragon of democratic values.

Back to Cobb

Campbell, the eldest of three girls, was born in El Paso, Texas, in 1968 to Ron Campbell, who worked as a hospital director, and Gayle Campbell, a school teacher who, according to Lisa Campbell, went on to become one of the first women builders in Georgia.

In 1978, Campbell moved with her family to East Cobb, where her mother grew up. Campbell attended Mt. Bethel Elementary, Dodgen and Mabry Middle Schools and Lassiter High School before studying English at the University of Georgia.

Campbell’s third major priority in the General Assembly, a product of the Cobb Schools, will be support for public education. She said the district offers “good, quality education,” but added that more work is needed to fully fund Georgia’s public education every year, “not just once or twice every 30 years, as is the pattern.” was”.

After graduating from UGA in 1990, Campbell pursued a career in the communications industry, throughout her time as an advertising executive helping companies from the Carter Center and Delta Airlines to the Grand Ole Opry and General Motors.

Her career took her to Memphis and Detroit, but in 2000 she moved back to Georgia. Campbell lived in DeKalb County, where she helped lower water prices for county residents as a member of the Druid Hills Civic Association, before returning to Kennesaw five years ago.

An avid cook and reader, Campbell lives in Kennesaw with her 14-year-old cocker spaniel, Lily. A huge bookworm, Campbell co-hosts a podcast with her father and niece called Politics and Poetry, for which she has interviewed numerous state poets and former President Jimmy Carter, one of her greatest political inspirations.

Campbell is also an outdoor enthusiast. She enjoys hiking, swimming, and gardening, and takes an annual surf trip with a group of women she met ten years ago.

Connection to voters and peers

Campbell told the MDJ she is committed to bringing more transparency and communication to a district that she believes has been ignored by Setzler for too long.

Some of the ideas Campbell has include regular meetings with locally elected officials in the area, such as the Kennesaw mayor and city council members, the Acworth mayor and councilors, and the district commissioner and school board member.

It intends to hold both in-person and virtual town halls. Campbell also plans to update the district’s website so that it stays up-to-date on the legislation and offers voters the opportunity to respond to polls and polls.

Importantly, Campbell emphasized her commitment to unity, adding that her experience in the business world demonstrates the need to approach issues with a spirit of collaboration.

“I look forward to working with all representatives across the aisle to find ways to move forward together,” she said. “Are we going to see everything as equals? no Does that mean that we end the conversation, that we just stop talking? Absolutely not.”

Campbell can be reached at [email protected]